I’ve used the tools I’m about to share with you to help organizations in many different industries around the world achieve amazing improvements in their marketing results. You may be familiar with some of these techniques, but after reading this blog, I hope you’ll have a new appreciation for them as they apply to your marketing strategies!
Continue reading "Thoroughly Map Your Mind!" »
What if I told you there was an easy way to dramatically help you increase your sales without spending a dime… you’d be interested, right? Of course. And better yet, what if it was easy to implement?
It’s a commonly overlooked marketing strategy that’s perfect for many businesses. Face it, people don’t “need” many products, they “want” them. If you’re in the business of style, image, or attention-getting customization, this is an important distinction to understand.
Continue reading "The Overlooked “Secret Weapon” That Doesn’t Cost a Dime And Has Huge Payoffs!" »
For many marketers, the hardest part of their job isn’t the sale, it’s the creative aspect. Unlike so many of the skills required to be proficient in marketing, creativity can’t be turned on and off like a light switch… usually.
There are a few basic things you can do to help get the creative process started—like switching off your phone, closing your door, and just letting your mind go where it will. On a little deeper level, there are a few more things you need to master in order to really get your creative game on and create a marketing mindset that’s conducive to the task at hand.
Continue reading "Overcome Creativity Blocks" »
You bet it does! Creating your marketing mindset is critical, because it’s your mindset that determines the steps you take and the overall success of your marketing efforts.
I always recommend that before starting a project, marketers should check their B.S. (that’s “Belief System,” and not the other “b.s.”). Ask yourself whether your Belief System supports you or gets in your way?
Continue reading "Does Your B.S. Impact Your Success?" »